About the Role
Gore Medical is seeking a strategic, collaborative, and results-driven marketing professional to join our team as a Strategic Marketer for the LatAm region. In this role, you will lead the development and execution of integrated marketing strategies across Latin America, translating business objectives into impactful marketing programs that drive customer engagement, commercial growth, and market development.
Working in close partnership with regional Commercial Sales Leader, Brand Managers, Product Specialists, Americas & Global Marketing, Medical Education & Marketing Events team, and cross-functional stakeholders, you will serve as the primary marketing lead for the LATAM region. You will be responsible for planning and execution of our regional marketing strategy in support of our annual revenue goals.
The successful candidate will combine strategic marketing expertise with strong communications, project management, and stakeholder engagement skills. This individual must thrive in a fast-paced, highly regulated healthcare environment and possess the ability to effectively communicate and collaborate in English, Spanish, and Portuguese.
This role covers the LATAM region. The candidate must reside in São Paulo or the surrounding area, Brazil.
This is a remote position, and you can work from home in most locations within Brazil.
Please submit your résumé/CV in English to ensure consistent evaluation throughout the recruitment process.
Responsibilities
- Develop and execute integrated regional marketing strategies aligned to LATAM business objectives and global marketing priorities.
- Partner with commercial leadership, Brand Managers, Product Specialists, and global stakeholders to identify growth opportunities and establish strategic marketing plans for the region.
- Partner with LATAM Sales and FSAs to identify marketing needs, product launch priorities, distributor gaps, and customer engagement opportunities.
- Leverage market intelligence, customer insights, segmentation data, and competitive analysis to inform regional marketing strategies and business decision-making.
- Plan and execute marketing initiatives that support product adoption, customer engagement, brand awareness, and regional revenue growth.
- Adapt global and Americas marketing strategies to LATAM market realities, including local language, distributor models, regulatory timing, and customer needs.
- Plan and Execute product launch readiness, including messaging, materials, distributor preparation, training needs, and post-launch feedback.
- Serve as the primary liaison between global marketing teams and regional stakeholders to ensure alignment, prioritization, and successful execution of marketing initiatives.
- Monitor campaign, program, and business performance metrics, providing actionable insights and recommendations to optimize marketing effectiveness and return on investment.
- Coordinate with cross-functional partners to ensure marketing execution is aligned, compliant, and effective.
Required Qualifications
- Bachelor's degree in Marketing, Business, Communications, or related field.
- Minimum of 5-7 years of experience in medical device marketing strategy or product marketing.
- Professional language fluency (written, verbal, presentation) in English, Spanish, and Portuguese.
- Strong understanding of marketing technology platforms and analytics, including CRM, AI, digital marketing, email marketing, web analytics, and campaign measurement tools.
- Proficiency with Microsoft Office applications (Excel, PowerPoint, Word) and marketing project management platforms.
- Ability to travel up to 70%, potentially including nights and weekends when necessary and reside in Sao Paulo or surrounding areas.
- US Visa required for business travel
Desired Qualifications
- Analytical mindset with experience evaluating campaign performance and making data-driven recommendations.
- Demonstrated ability to develop strategic marketing plans and translate strategy into successful execution.
- Experience developing and executing marketing initiatives across multiple countries and cultures.
This position offers a remote work arrangement in the country from which the Associate is employed. Eligibility is dependent on the responsibilities of the role and business needs, and the Associate must agree to comply with Gore’s work arrangement policies.
*Note: In the United States, restrictions exist for remote work from Alaska, Hawaii and Rhode Island.
What We Offer
Our success is based on the capability and creativity of our Associates, and we are proud to offer a comprehensive and competitive total rewards program that supports your everyday and helps you build your tomorrow.
We provide benefits that offer choice and flexibility and promote overall well-being. And in keeping with our belief that every Associate should share in the collective success of the enterprise; we provide a distinctive Associate Stock Ownership Plan in each country as well as potential opportunities for “profit-sharing”. Learn more at gore.com/careers/benefits
Gore is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, national origin, ancestry, age, status as a qualified individual with a disability, genetic information, pregnancy status, medical condition, marital status, sexual orientation, status as a protected veteran, gender identity and expression, and any other characteristic protected by applicable laws and regulations.
Gore is committed to a drug-free workplace. All employment is contingent upon successful completion of drug and background screening. Gore will consider qualified applicants with criminal histories, e.g., arrest and conviction records, in a manner consistent with the requirements of applicable laws.
Gore requires all applicants to be eligible to work within the United States. Gore generally will not sponsor visas unless otherwise noted on the position description.
